According to the Materials Safety Data Sheet (MSDS) of a major brand name petrochemical lighter fluid, kerosene is listed as the primary ingredient. Kerosene based lighter fluid can be harmful to humans and animals if ingested and/or aspirated. According to the American Association of Poison Control Centers (AAPCC), during a 10 year period from 1997 to 2006 there have been 35,621 poison exposures of the sub-category “lighter fluid / naphtha” in the United States. Among those exposures, 18,433 involved children less than 6 years of age and 10,724 individuals were treated in a health care facility. 10 deaths resulted from these poisoning exposures. In a separate poison exposure category detailed by the AAPCC for “kerosene” it is revealed that there were 22,239 poison exposures from 1997 to 2006. Of these 11,930 involved children under the age of 6 with 6,750 individuals treated at a health care facility. 4 deaths resulted from these poisoning exposures. According to the AAPCC survey classifications, “Lighter Fluid / Naphtha” and “Kerosene” sub-categories fall under the general category of “Hydrocarbons”. Other common hydrocarbons include: benzene, diesel fuel, gasoline, motor oil, turpentine and others.In all, hydrocarbons were responsible for 585,685 poisoning exposures in the 10-year period from 1997 to 2006. 217,401 of these exposures were among children under 6 years of age and 131,358 required treatment in a health care facility. 129 deaths have been reported from hydrocarbon poisoning in the previously mentioned time period. A product like Smarter Starter Fluid is one step toward displacing toxic chemicals off of our shelves.